Challenges
Newnorm needed a highly scalable virtual event platform where video conferencing, live streaming, and real-time communication were the core features. They partnered with iTechNotion because of our strong experience in building video platforms, chat systems, and large-scale real-time applications.
Process
Our team followed a structured end-to-end delivery approach:
- Consulting and finalizing the Go-To-Market (GTM) strategy
- System architecture & solution design
- UI/UX Design
- Frontend development
- Backend development
- AI algorithms for meetings
- Scalable chat system
- Video & live streaming setup
- Video conferencing integration
- Quality Assurance & testing
Solutions
We implemented a Microservices architecture to ensure flexibility, scalability, high performance, improved accountability, and enhanced data security.
Key solution highlights:
- Breakout sessions with 10 hosts and up to 10 million attendees
- Live stage streaming to millions of users
- One-to-one and group chat
- Smart 1:1 meeting system with auto profile matching & redirection
- AI-powered personalization for unique attendee experiences
- Hyper-personalized sponsor and attendee suggestions
- Auto-navigation guiding users across the entire event
- Advanced automation for complex registration flows
- Sequencing software to pre-program complete event journeys
Team & Duration
Team Size: 25
Development Time: 8 Months
Engagement Model: Hourly
Results
- 100+ events hosted in the first year
- Highly appreciated for its simple and intuitive interface
- 50,000+ minutes of streaming in the first 6 months
- Adopted by 35+ companies in the first 6 months
Technologies
- Node.js
- React.js
- TypeScript
- Socket.IO
- MongoDB
- Redis
- AWS EC2
- AWS SES
- AWS Lambda
- Cloudflare CDN
- Jitsi
- Agora
- Nginx
- CloudWatch