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<p>AI marketing automation is changing the game for how businesses handle their campaigns, keep customers engaged, and fine-tune their sales processes. By 2025, this tech isn't just about simple automation anymore. AI has stepped up to offer data smarts, predictive insights, and seamless channel management. If you're a <a href="https://itechnotion.com/ai-agents/sales-ai-agent">CTO</a> on a hunt for the right platform, a product manager assessing options, or an agency trying to find the best white-label choice, knowing which AI marketing tools top the list is crucial for keeping your edge.</p><p>This guide dives into the top 7 AI marketing automation tools of 2025, complete with real-life case studies to help you make confident decisions backed by expert insights and credibility.</p><h2>What Is AI Marketing Automation and Why Does It Matter?</h2><p>In simple terms, <strong>AI marketing automation</strong> uses intelligent software to streamline marketing tasks, cutting down on manual work and upping the precision. We're talking about automating emails, social media ads, customer segmenting, lead scoring, and orchestrating your campaigns. But it's more than setting up workflows—AI brings in forecasting powers and context-based insights that truly personalize your marketing efforts on a big scale.</p><p>Here’s why it matters for your business:</p><ul><li>It automates the drudgery, saving time on repetitive tasks.</li><li>Engages customers better with personalization courtesy of AI.</li><li>Boosts targeting precision using data-driven customer segmentation.</li><li>Keeps your spending in check with live insights into ad performance.</li></ul><p>As marketing gets more complex, these perks become vital. CTOs appreciate platforms that gel well with current systems. Product managers seek solutions that offer real returns and are easy to roll out. Agencies look for white-label adaptability with powerful automation capabilities.</p><h2>Criteria for Selecting the Best AI Marketing Automation Tools in 2025</h2><p>With so many AI marketing solutions out there, picking the right one involves a careful look at certain aspects. Here's what to keep an eye on:</p><h3>Integration Capabilities</h3><p>Make sure your tool plays nice with CRM systems, content platforms, and analytics software to ensure smooth data and workflow integration.</p><h3>AI-Driven Features</h3><p>Look for features like lead scoring that's on-point, dynamic audience segmentation, content automated by AI, and real-time campaign optimization.</p><h3>Ease of Use</h3><p>An intuitive interface helps reduce training time and encourages adoption. Crucial if you're bringing non-techies on board.</p><h3>Scalability and Flexibility</h3><p>Your tool should grow with your business and manage multiple marketing channels like email, social media, digital ads, and SMS.</p><h3>Data Security and Compliance</h3><p>Reliability hinges on following privacy laws like GDPR and CCPA with strong encryption and secure data storage.</p><h3>Support and Vendor Reputation</h3><p>Excellent vendor support and a solid track record speak volumes for a platform’s reliability.</p><h2>Top 7 AI Marketing Automation Tools in 2025 (With Use Cases)</h2><h3>1. HubSpot Marketing Hub</h3><p>HubSpot shines with a comprehensive platform that mixes <a href="https://itechnotion.com/services/ai-workflow-automation-services">AI-driven email marketing automation</a>, CRM integration, and campaign management software.</p><p><strong>Use Case:</strong> A midsize B2B software business leveraged HubSpot to fire off user-behavior driven onboarding emails, seeing a 30% lift in open rates and a 20% boost in sales leads within half a year.</p><p><strong>Key Features:</strong></p><ul><li>Personalized content courtesy of AI</li><li>Smart audience segmentation and scoring of leads</li><li>Smooth CRM tool integration</li><li>Automated scheduling and social media analytics</li></ul><h3>2. Salesforce Marketing Cloud</h3><p>Salesforce Marketing Cloud stands out for its robust CRM automation tools coupled with AI-powered advertising through Einstein AI.</p><p><strong>Use Case:</strong> Using Salesforce's predictive tools, a retail chain optimized email and ad campaign product recommendations, boosting conversion rates by 25% year-over-year.</p><p><strong>Key Features:</strong></p><ul><li>Predictive scoring via Einstein AI</li><li>Cross-channel campaign automation</li><li>Comprehensive analytics and reports</li><li>Deep CRM integration</li></ul><h3>3. Marketo Engage (Adobe)</h3><p>Marketo offers powerful campaign automation features well-suited for complex B2B campaigns and account-based marketing.</p><p><strong>Use Case:</strong> A financial services firm crafted AI-enhanced nurture campaigns that evolved based on user actions, trimming the sales cycle by 18%.</p><p><strong>Key Features:</strong></p><ul><li>Advanced email marketing automation powered by AI</li><li>Behavioral tracking in real time</li><li>Automation for account-based marketing</li><li>Strong integrations with CRM and analytics tools</li></ul><h3>4. ActiveCampaign</h3><p>ActiveCampaign strikes a balance between power and ease of use, focusing on <a href="https://itechnotion.com/services/ai-workflow-automation-services">AI-based email marketing</a> and CRM automation tools.</p><p><strong>Use Case:</strong> An e-commerce startup boosted repeat purchases by automating personalized cart recovery emails and product recommendations.</p><p><strong>Key Features:</strong></p><ul><li>Email triggers based on behavior</li><li>AI-driven predictive sending and customer segmentation</li><li>Simple CRM automation</li><li>Automation across various channels like email, SMS, and chat</li></ul><h3>5. Adext AI</h3><p>Adext specializes in optimizing digital ad campaigns with AI, managing platforms like Google and Facebook for better results.</p><p><strong>Use Case:</strong> A travel agency dropped acquisition costs by 30% by using Adext’s AI for bid and targeting adjustments on-the-fly.</p><p><strong>Key Features:</strong></p><ul><li>AI optimizes ad spending</li><li>Bid and budget adjustments in real-time</li><li>Campaign management across multiple networks</li><li>In-depth ROI insights and tracking</li></ul><h3>6. Mailchimp</h3><p>For small businesses focused on email marketing, Mailchimp remains a favorite due to its straightforward approach to AI-driven campaigns.</p><p><strong>Use Case:</strong> A local gym upped membership by 15% by deploying AI-based segmentation and custom email sequences through Mailchimp.</p><p><strong>Key Features:</strong></p><ul><li>Audience segmentation powered by AI</li><li>Pre-packaged automation workflows</li><li>Creative content advice</li><li>Basic CRM capabilities</li></ul><h3>7. Autopilot</h3><p>Autopilot provides visual campaign automation software with features for mapping customer journeys using AI, helping to engage clients effectively.</p><p><strong>Use Case:</strong> By using Autopilot's journey mapping features for customer engagement, an e-learning platform boosted course completion rates by 22%.</p><p><strong>Key Features:</strong></p><ul><li>Drag-and-drop for building journeys</li><li>AI-powered tracking and customer segmentation</li><li>Real-time messaging across multiple channels</li><li>Integration with CRM systems and analytics tools</li></ul><h2>Real-World Insights: Choosing the Right Tool for Your Business</h2><p>The best results come when businesses combine AI marketing automation with human insight. For example, CTOs must ensure that the tools align with their technology stacks and meet security and regulatory requirements. Meanwhile, product managers prioritize features that aid user adaptation while maximizing campaign effectiveness.</p><p>Agencies often need the flexibility of white-label options, dependable customer service, and cost structures that work across different client situations. Testing the waters with trial periods and focusing on KPIs like email open rates, conversion metrics, and ad spend returns will help nail down the optimal choice.</p><h2>How to Implement AI Marketing Automation Successfully</h2><h3>Step 1: Define Clear Goals</h3><p>Start by figuring out what you want to accomplish—be it more leads or better ad return-on-investment. Your goals steer your choice of features and metrics.</p><h3>Step 2: Map Customer Journeys</h3><p>Identify where automation can boost value. For instance, automate nurturing for leads that have shown interest by, say, downloading an e-book, or reconnect with dormant users via engagement emails.</p><h3>Step 3: Integrate with Existing Systems</h3><p>Integrating seamlessly with CRM and data platforms is key to personalizing customer communications effectively.</p><h3>Step 4: Start Simple and Scale</h3><p>Begin with basic automated campaigns, watch the results, then tweak and expand. Introduce advanced AI features like predictive scoring as your team gains confidence.</p><h3>Step 5: Monitor Compliance and Security</h3><p>Make sure data handling practices are in line with GDPR, CCPA, and similar regulations to maintain customer trust.</p><h2>Conclusion</h2><p>Embracing AI marketing automation is becoming crucial for businesses that aim to boost efficiency, tailor customer experiences, and hike revenue in 2025. The top names mentioned here cater to various needs, from <a href="https://itechnotion.com/services/ai-workflow-automation-services">email marketing</a> to CRM tools and optimizing AI advertisement.</p><p>By understanding what each tool offers and applying a well-structured implementation plan, CTOs, product managers, and agencies can confidently choose the AI marketing automation platform that best aligns with their strategies and technical environments.</p><p><strong>Eager to enhance your marketing with AI automation? Dive into trials or demos, set tangible goals, and witness how these tools revolutionize your customer interaction and marketing performance.</strong></p>

Check out some of the best AI marketing tools for 2025. We dive into real-world applications to guide CTOs, product managers, and agencies in picking the right platform.

Discover the top 7 AI marketing automation tools in 2025 with use cases. Compare email marketing automation AI, CRM automation tools, and more.

Best AI Marketing Automation Tools 2025 | Top 7 Platforms

Top 7 AI Marketing Automation Tools in 2025 (With Use Cases)

<p><strong>Introduction</strong> Artificial Intelligence (AI) agents are transforming industries, automating tasks, and enhancing decision-making processes. These agents are systems that perceive their environment, process data, and take actions to achieve specific goals. Understanding the types of AI agents is crucial to grasping how AI applications work in real-world scenarios. In this guide, you’ll explore the different AI agent types, their functionalities, and practical applications across industries.</p><h2>What is an AI Agent?</h2><p>An AI agent is a system that interacts with its environment through sensors and actuators to perform specific tasks. The intelligence of an AI agent comes from its ability to perceive, analyze, and act based on programmed rules or learning capabilities.</p><h2>Types of AI Agents</h2><p>AI agents can be categorized into five main types based on their capabilities and learning mechanisms:</p><h3>1. Simple Reflex Agents</h3><p>Simple reflex agents operate on a condition-action rule (if-then logic). They respond directly to environmental stimuli without considering historical data.</p><strong>Real-World Uses:</strong><ul><li><strong>Thermostats:</strong> Adjust temperature based on current room conditions.</li><li><strong>Traffic Signal Systems:</strong> Change signals based on real-time traffic flow.</li><li><strong>Spam Filters:</strong> Block emails based on predefined rules.</li></ul><h3>2. Model-Based Reflex Agents</h3><p>Unlike simple reflex agents, these agents maintain an internal model of the environment. They use stored data to make more informed decisions.</p><strong>Real-World Uses:</strong><ul><li><strong>Self-Driving Cars:</strong> Predict traffic behavior using stored models.</li><li><strong>Chatbots:</strong> Analyze previous interactions to improve responses.</li><li><strong>Smart Assistants (e.g., Alexa, Siri):</strong> Recognize user habits to enhance recommendations.</li></ul><h3>3. Goal-Based Agents</h3><p>Goal-based agents make decisions to achieve a specific goal rather than react to individual stimuli. They evaluate multiple options and select the best course of action.</p><strong>Real-World Uses:</strong><ul><li><strong>Navigation Systems (e.g., Google Maps):</strong> Determine the best route considering traffic conditions.</li><li><strong>AI-Powered Trading Bots:</strong> Predict stock trends to maximize profit.</li><li><strong>Medical Diagnosis Systems:</strong> Recommend treatment based on patient symptoms.</li></ul><h3>4. Utility-Based Agents</h3><p>These agents take goal-based decisions further by optimizing outcomes using a utility function. They compare different possibilities and select the action that maximizes benefits.</p><strong>Real-World Uses:</strong><ul><li><strong>Recommendation Systems (Netflix, Spotify):</strong> Suggest content based on user preferences.</li><li><strong>Autonomous Drones:</strong> Select flight paths optimizing for speed and efficiency.</li><li><strong>E-commerce Pricing Algorithms:</strong> Adjust prices dynamically based on demand.</li></ul><h3>5. Learning Agents</h3><p>Learning agents improve their performance over time through experience and machine learning techniques. They adapt to new data and refine their actions.</p><strong>Real-World Uses:</strong><ul><li><strong>AI-powered Customer Support:</strong> Learn from previous interactions to improve service.</li><li><strong>Fraud Detection Systems:</strong> Identify fraudulent transactions based on evolving patterns.</li><li><strong>Healthcare AI:</strong> Analyze patient data to enhance diagnosis and treatment.</li></ul><h2>Conclusion</h2><p>AI agents are integral to modern technology, providing automation, efficiency, and improved decision-making. Understanding the different types of AI agents helps you appreciate their applications across various industries. Whether it's chatbots, self-driving cars, or fraud detection, AI agents are shaping the future of innovation.</p>

Types of AI agents explained! Learn how different AI agents work and their real-world applications in business, healthcare, and technology

Types of AI agents explained! Learn how different AI agents work and their real-world applications in business, healthcare, and technology.

Types of AI Agents and Their Uses | AI Insights

Types of Artificial Intelligence Agents and Their Real-World Uses

<h2>Bigbasket: The Definition and the Business Ideals</h2><p>India’s first online grocery shopping platform, Bigbasket is the joint venture of five curious minds. After being knocked down by series of failures, they were in search of something new, one that will allow people to avoid the hassles of traditional grocery shopping, instead opt for an easy and relaxed way to buying their everyday essential items. This gave birth to what we refer to as Bigbasket.</p><p>As of now, they are operational in 25 different cities with more than ten million active app users. Since its inception, Bigbasket has offered exceptional services with an on-time delivery rate of 99.9%. What makes them keep up with the customer’s demand is their flawless mobile app. The app is top-notch and embeds all the trending technologies to serve the customers best. A recent addition has been the Smart-Basket feature that predicts orders reducing the order-time and allowing them to serve better.</p><h2>Market Research</h2><p>The growing popularity of grocery apps is no news to all. The ease and the flexibility offered by these apps is what accounts for its overwhelming usage and engagement. However, it is not just Bigbasket that has retrospected the potential of the industry. If you are planning to get your hands wet, here are a few other leading names in the grocery delivery business.</p><ul><li>Zopnow</li><li>Grofers</li><li>Instacart</li><li>Amazon Pantry</li><li>Nature’s Basket</li></ul><p>The overall journey of Bigbasket till date has been quite remarkable. They started as Fabmart and ended up as Bigbasket. Even though the road to success has been tough but the perseverance depicted by the team that allowed them to sustain the pressure and emerge victorious in the domain of online grocery shopping. With around 18000 products, they have successfully delivered more than one million orders in a day across 35 different cities.</p><p>Truly, the Grocery selling app has huge potential when put to use in the right manner.</p><h2>Overall Project Summary</h2><p>Online Grocery Apps are designed with the basic purpose of providing doorstep delivery of everyday essential products. They are equipped with all the features and functionalities needed to track and deliver products right outside a customer’s house. Apps designed for grocery delivery are extremely vigilant and automated. Keeping track of products in stock, displaying delivery at particular locations, and refining the search based on the availability, a grocery app must have all of these.</p><p>And this is just the tip of the iceberg. There is a multitude of features that such apps have to offer.</p><ul><li>Select the supermarket to place an order</li><li>Choose delivery time slots as per your convenience</li><li>Select payment portals</li><li>Share details with friends</li></ul><h2>List of Features</h2><ul><li><b>Product Listings</b> : Giving users the ease to select the needed product visiting the right category of the product</li><li><b>Quick Shopping List</b> : Allow users to save items for later purchase.</li><li><b>Recurring Orders</b> : Enabling users to repeat a particular order at a specific date and time.</li><li><b>Search Bar</b> : Providing the ease to simply search for a product rather than locating them under product categories.</li><li><b>Delivery Schedule</b> : Users can select a delivery date and the ideal time slot for the product delivery.</li><li><b>Real-time Tracking</b> : This allows customers to keep track of their deliverables in real-time. They will know where exactly is the order at a specific time period and plan their day effectively.</li><li><b>Payment Options</b> : Users can select from several payment portals. It could be the in-app wallet, card payment, or third-party app, UPI payment.</li><li><b>Push Notifications</b> : Send reminders and notifications to potential customers about certain products.</li><li><b>Product Recommendation</b> : Provide suggestions based on the past purchases of the user.</li><li><b>Monthly Reminders</b> : Users can receive monthly reminders for purchase in case they have missed it.</li></ul><h2>How iTechNotion can help?</h2><p>A super-rich app and a revenue-backed idea are all you need to get started with an online grocery business. While the idea has to be yours, we at iTechNotion will take care of all your app needs.</p><p>We are a team of robust professionals and skilled engineers that are passionate about helping businesses create their online presence. We excel in developing cost-cutting mobile applications at economical rates. Experts at iTechNotion provide both frontend and backend development services, each of which is rich in technology and functionality. Above all, we ensure our solutions are so implemented that all your needs are met.</p>

Planning to leverage the power of the retail sector? Employing an app to take over your grocery business.

Planning to leverage the power of the retail sector? Employing an app to take over your grocery business is really helpful. However, before stepping foot on your online arrangement, performing an in-depth overview of the existing app and its features is imperative.

Build a BigBasket Like App: Cost, Time, Technology | iTechNotion

How to develop app like BigBasket? Know about cost, time and technology

<h2>What is JustDial and how did their venture grow?</h2><p>Justdial is an Indian company which is known for offering local search, news and a lot of other services over the web and phone to the users – in a simplified manner. Mani started as a venture with only 5 employees, rented furniture and computers and capital of INR 50000. Headquartered in Mumbai, it also has offices in cities like Kolkata, Hyderabad, Jaipur, Chennai, Bangalore, and Ahmadabad at present. It has employee strength over 12600.</p><p>Over the years, its services have expanded and now it caters to a multitude of users seeking local information and diverse online services. The services can be used by using PCs and smartphones. To cater to the users addicted to social media, the company launched Justdial Social – a service which aggregates content from the top social media websites. It also launched Search Plus Service, which enables the users to manage web-based transactions.</p><h2>Market Research</h2><p>To find localized information on things like restaurants, movies, loans, car rentals, doctors, healthcare services and more, JustDial is the undisputed leader in the Indian market. However, there are some other alternative services, which could be analyzed before entering in this sector.</p><p>In nearly 2 decades since its inception, JustDial has gone from strength to strength. It caters to a wide range of users, including those who do not use PC or Smartphone. Its services can be used from regular phones by dialing <b>8888888888</b>. It also offers text SMS-based services.</p><p>The voice services are multilingual and 24×7 accessible. Taking a lesson from it, you may also think of coming up with unique contact number (vanity number) which your customers could remember easily.</p><h3>Best Alternatives to Justdial</h3><ul><li>Sulekha India</li><li>Yellow Pages</li><li>AskLaila</li><li>Grotal.in</li><li>StartLoval.in</li></ul><h2>Overall Project Summary</h2><p>As you are planning to launch a local search engine, your end-users won’t be willing to pay for using it. It should be a free service, accessible to mobile, Smartphone, PC users in India (or your target country) for localized information and diverse online services. Also, focus on building a huge community of web users which could contribute to user ratings and reviews.</p><p>This app lets you do a lot of things like:</p><ul><li>Create a profile within minutes and look for diverse localized information and events.</li><li>Dial a unique customer support number (like 8888888888 for JD app) to access services via phone.</li><li>Get your business listed with it to become more accessible to local customers.</li><li>Submit your ad online.</li><li>Search online for events taking place nearby like movies, plays, art events, and festivals, etc.</li></ul><h3>List of Features</h3><ul><li><b>Search for myriads of services online:</b> Find localized services for free – anytime. From booking restaurants to shopping online and checking for loan offers.</li><li><b>Book the services:</b> Users can make bookings online.</li><li><b>Check news online:</b> Stay updated on current news and developments through the app.</li><li><b>Money Transfer Feature:</b> Use the JDPay feature for online payments and receiving money.</li><li><b>Recharge mobile and pay bills:</b> Recharge mobile and pay DTH or utility bills.</li><li><b>Buy International SIM Cards:</b> Options include Matrix and Uniconnect for overseas trips.</li><li><b>Book IRCTC tickets:</b> Book railway tickets, check PNR status, or cancel bookings.</li></ul><h2>How iTechNotion can help?</h2><p>iTechNotion is capable of developing websites and apps, alongside modifying the solutions that it creates for the clients. We have a team of experts who are well versed in such tasks and can handle any project – regardless of size and complexity.</p><p>Our team can craft a flexible, powerful and mobile-first local search engine which could be web and/or app based, as per your needs. iTechNotion offers comprehensive app and website solutions for the clients covering back and front end. We also take care of app/website maintenance.</p>

If you are thinking to launch an online local search engine, with a comprehensive set of features, iTechNotion can build it.

What will be the cost of an app like JustDial? It's India's No.1 local business directory.

Build App like Just Dial | iTechNotion

<h2>What is Whatsapp and how did their business blossom?</h2><p>One of the most popular and widely used online chat apps, Whatsapp is a free service which is now owned by Facebook. The messaging and VoIP app is used by billions of people worldwide and now it has versions for iOS, Android and desktop OSs too.</p><p>It would not be wrong to say that Whatsapp became what it is today partly because it played the role of a pioneer and was built super user-friendly. It also scored over rivals owing to a lack of pestering ads and number-based operation, instead of relying on ids. It is now available of KaiOS and exciting new features like voice previews are going to make the overall usage experience more enticing.</p><h2>Market Research</h2><p>The overwhelming popularity of chat apps and ease of usage offered by it is hard to deny. However, it still has a few good alternatives.</p><p>In the last 10 years, Whatsapp has grown from strength to strength – the privacy woes followed by its acquisition by Facebook notwithstanding. Now, it has over 1.5 billion users from almost 180 countries and that is what makes it the most popular IM app globally. It also launched Whatsapp Business which now has over 3 million users.</p><p>So, the takeaway here is, chat apps could be immensely potent and you may gain uncountable number of users, if develop the app mindfully.</p><h3>Alternatives to Whatsapp, which you could analyse -</h3><ul><li>Viber</li><li>Kik messenger</li><li>Skype</li><li>Line</li><li>ChatON</li><li>WeChat</li></ul><h2>Overall Project Summary</h2><p>Chat apps are generally developed to be free IM (Instant Messengers) and VoIP apps, meant for mobile platforms. You may build them for iOS and/or Android users and later, extend the support for Windows OS versions too. It should offer amazing ease of use and customization options to the users. There is a lot of users can do with this versatile app including:</p><ul><li>Check out the status of other users.</li><li>Check out the display picture of others and profile info.</li><li>Send messages and images to others.</li><li>Send videos and voice recordings to others.</li><li>Take videos and images directly from the app and send to others.</li></ul><h3>List of Features</h3><ul><li><b>Send text messages</b> : The users can send text messages with emoticons in various languages using the app.</li><li><b>Send multiple types of attachments</b> : A chat app lets the users send multiple types of attachment to others on the app. You can send still images, video clips, PDFs and other documents up to 100 MB, GPS location, contact in your phone through messaging instantly.</li><li><b>Group chat</b> : Using the app, the users can create groups involving up to 256 users.</li><li><b>Video and voice calling</b> : By using the mobile carrier data, chatting app users can call other users free, anytime. This is a cheaper alternative to ISD calling.</li><li><b>Security</b> : Each chat in the app is safeguarded by end-to-end encryption.</li></ul><p>A lot more can be done by using chat apps, depending upon how you want to create them, like :</p><ul><li>Customize a lot of things like app background, choose a language and use a variety of emoticons in messages. You can also choose to offer a display picture or keep in the blank.</li><li>Send voice recording to the users on the move using the app.</li><li>Sync mobile chat session to desktop/laptop PCs and carry on chat from any device.</li><li>Take a backup of the chat data, periodically without any manual intervention.</li><li>Define who in the contact list can see status updates and see the last online time.</li><li>Silence the notifications of selected users for short or long term - from 8 hours up to a year.</li><li>Change the number with a new one while retaining the same profile anytime you wish.</li></ul><h2>How iTechNotion can help?</h2><p>iTechNotion is keen on offering comprehensive guidance and assistance to its client companies regardless of their business size and requirements. We are a team of professionals with expertise in developing websites and apps.</p><p>We offer end to end chat app development solutions, covering both back and front end programming, along with regular maintenance. As a company, we offer all kinds of assistance using the cutting edge technology to ensure our clients get exactly what they seek.</p>

If you are planning to develop a chat service like Whatsapp, it is necessary to understand the intricacies

What will be a cost for developing Android & iOS app chat app like WhatsApp

How to develop Mobile app like WhatsApp | iTechNotion

What will be a cost for developing Android & iOS app chat app like WhatsApp?

<h2>What is Zomato and how did the business flourish?</h2><p>Zomato is an India based restaurant search service which later expanded into food delivery segment. Operating in 2 dozen countries, this app was first launched in Delhi and soon after, the service was extended to cities like Mumbai and Kolkata. With each year, the customer base kept growing and the company also got the first mover’s advantage in a nascent sector.</p><p>The customers lapped up the concept of checking our restaurant menus even for eateries that lacked website and the tempting discounts worked well to woo more users. Especially consumers in metros and developing cities jostling for time and lacking time to make meals, found Zomato to be bliss. The fact Zomato tied up with restaurants offering various cuisine choices helped it appeal to users with varying food choices. It was in November 2010 that the name was changed to Zomato.</p><h2>Market Research</h2><p>There is no denying the massive popularity of Zomato. With time, it is spreading into the suburbs close to the metro cities where it already has a steady user base. It offers enough choices and customization options to the users. However, at present, it is not the only competitor to keep eyes on. You may also check out a few alternatives to get a broader picture of your target sector’s landscape.</p><p>In the last few years, businesses have witnessed a steep competition in the food delivery sector. However, the demand has grown too. So, the serious and smart food delivery apps kept on expanding into new countries as well as new cities in its home turf.</p><p>For example – Zomato, which went live in 2011, is now multilingual, making things easier for non-English speaking users. It also managed to bring down losses significantly in the last 2 years. For FY 2019, the revenues of this Gurgaon-based company have touched $206 million. Looks appealing for a business, willing to enter this industry, doesn’t it?</p><h3>Best Alternatives to Zomato</h3><ul><li>Swiggy</li><li>Uber Eats</li><li>Foodpanda</li></ul><h2>Overall Project Summary</h2><p>You should come up with an online food delivery and restaurant finder service that can also be accessed by desktop computer users. Alongside, it should offer attractive discounts and myriads of cuisine choices through a tie-up with partner restaurants.</p><p>The app users want to do a lot with food delivery apps, such as:</p><ul><li>Place orders at favorite restaurants listed under your app in their regions and get delivery at home.</li><li>Dine out at member restaurants and avail Gold membership benefits.</li><li>Book table at partner restaurants from home, online.</li><li>Use promo codes and get discounts on orders placed through the app.</li><li>Rate and write reviews of restaurants based on experience.</li></ul><p>So, make sure your app has these features and some additional features, which could make it unique and more impressive for the end-users.</p>

Food apps are doing great in current times, and with a unique deployment, you can hit the market.

How much does it cost to develop a system like Zomato?

How to develop app like Zomato? Benefits & Cost | iTechNotion

<h2>What is OLX and how did the business grow so huge?</h2><p>OLX Group is a popular online marketplace that operates on a global level. Based in Amsterdam, it is owned and run by Naspers- a famous media and technology group of South Africa. Set up in 2005, OLX has grown significantly over the years and it now operates in 150 countries including India. It can be used through its website, Android app or iOS app. The site has a user-friendly UI and that has led to its massive popularity as well.</p><p>OLX has evolved into a much-used online marketplace known for amazing simplicity and versatility. It can be described as a web-based platform where the users can buy and sell myriads of products, easily and at their convenience. These include cars, gadgets, Properties, furniture, household goods, and more. You can also sell your pets, and search for various kinds of jobs using the portal.</p><h2>Market Research</h2><p>OLX is a classified online marketplace that has garnered a huge user base in a little more than a decade.</p><p>However, it does not hurt to know about a few alternatives as well. After all, a careful competitor analysis may help you come up with a better product.</p><p>Listed below are few such alternative online classified marketplaces like OLX:</p><ul><li>Craigslist</li><li>Cashify</li><li>Quickr</li><li>Coutloot</li><li>Zamroo</li><li>eBay</li><li>Gumtree</li></ul><p>So before you get into the development of your online sell and buy marketplace, it is advised to take acknowledge of these products and study how and why could they thrived well in the market.</p><h2>Overall Project Summary</h2><p>Your product is going to be a free online classified service using which people can buy and sell a lot of things in a smooth manner. It should be made available as a website and there should be dedicated mobile apps too. A lot can be done using this versatile classified service like:</p><ul><li>Put up ads for selling your belongings like gadgets, apparel, property, cars and bikes, and even pets.</li><li>As a buyer, you can look for stuff within the price range or available in your preferred locations.</li><li>As a seller, put in the details of the stuff you want to sell in your ads. Add images of the stuff you want to sell through the app.</li><li>You can choose to be contacted by others by email, phone number and both.</li></ul><h3>List of Features</h3><ul><li><b>Log in options multiple</b> - You can log into to the app either for selling or buying anything using 4 options. You can use Google or Facebook id. You may also use a phone number or email id for logging in.</li><li><b>Profile customization</b> - Once you are logged in and registered with the app, profile customization can be done. You can choose a phone number to be displayed in the ads. You may also add a profile picture.</li><li><b>Notifications</b> - You may choose to be notified on promotional offers and activity-based recommendations.</li><li><b>Real estate</b> - Apart from used stuff, you can use the marketplace app to look for real estate deals. You may search for rented properties using its service. Using filters like the type of property.</li><li><b>Job search</b> - Using the app, you may search for myriads of jobs and most of these are IT-related. However, openings for cooks and teachers are also listed.</li></ul><p>A lot more can be done in the buy-sell marketplace, like:</p><ul><li>Editing profile or deactivating it any time</li><li>Creating a network of users and following them.</li><li>Chat with sellers who have posted ads in the app.</li><li>Post your ads and modify and delete them later.</li></ul><h2>How iTechNotion can help?</h2><p>iTechNotion is a company that is committed to offering all types of guidance and assistance to its clients – no matter what their niche is. We are absolutely professional in approach and possess immense skill and experience in creating the feature-rich, functional app and stunning websites. We handle back and front end programming needs. We also carry out the required maintenance. Our clients get comprehensive support and assistance, at all times.</p><p>For the people, thinking to launch a full-featured marketplace for buying and selling things, our team can serve as a perfect consulting and development aid. To know more and discuss your requirements, you can reach out to us.</p>

The secret of any business’s success is their in-depth understanding of the market and the best way to gain that is by analyzing your competitors.

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